Printing & Design Tips
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Using Custom Printed Tote Bags in Your Marketing Campaign
Free Swag! The attention grabber that gets noticed at a convention is the booth handing out tote bags filled with fun and functional promotional products. But wait! Custom tote bags aren't just for the convention floor anymore. Custom printed tote bags are a powerful, reusable tool for branding your business and should be included in your [...]
7 Steps to Running Facebook Ads
With over 2 billion active users, Facebook tracks every action, reads every post, and even follows what you do on 3rd party sites. With this volume of data and resources, it has become one of the top social media platforms for advertising worldwide. This platform is a gateway to efficiently reaching your target customer and attracting [...]
What is a Marketing Funnel
When implemented correctly, a marketing funnel can increase sales and revenue for your business. Also referred to as a sales or conversion funnel, a marketing funnel is defined as: "The process and experience from being introduced to your company up until eventually doing business with your company." Marketing funnels are used by businesses across all sectors regardless [...]
Branded Promo Materials and Give-Aways to Promote Repeat Business
Custom promotional items are an easy and effective way to market and brand your company. They can also be an effective delivery system for promotions, create repeat business, and potentially increase your customer lifetime value (CLV). Branding is by definition “The creation of a name, symbol, logo, or design which identifies and differentiates one product from [...]
Screen Printing, Heat Transfer and Direct to Garment for Custom T Shirts
Whether you’ve been tasked with ordering custom printed t shirts for an organization, upcoming event, or you are starting your own t shirt line, this article will help you make an informed decision and eliminate potential mistakes and expense. Depending on the quality and number of shirts required, heat transfers or “heat applied film” can be [...]
Graphic Designer Salary, Software and Portfolio Tips
With the explosion of digital devices, industries and businesses are relying heavily on the Internet to market and promote themselves. To remain relevant, both companies and individuals need to produce compelling content consistently. This movement has created demand and vast opportunities for graphic designers. Creatives with design ability are being hired for in-house positions, as contractors, [...]
3 Best 2018 Super Bowl Commercial Ads
When I say the words, Super Bowl, what probably comes to mind is a momentous football battle and equally entertaining night of commercials. After 52 championship games, it is not only the competitive football, but also the entertaining commercials that viewers across the nation continue to be excited to watch. From a branding and marketing perspective, [...]
How to Start a Business in 7 Steps
Small businesses are part of an overwhelming majority of all combined businesses in the United States. In fact, there are nearly 30 million small businesses that make up well over 99% of all businesses in the U.S. Becoming an entrepreneur and designing a flexible career path doesn’t require a college degree, decades of management experience, or [...]
Printing Essentials for Promoting Your Band and Music
Competition in the music industry is fierce. With so many online platforms to get songs out to the public, there has been a flood of aspiring musicians and bands releasing music haphazardly. Many believe that releasing a good song is all they need to do to be “discovered”, only to find that without a team, fan [...]
Printed Materials for Your Clothing Store or Boutique
The opportunity to connect with your customer, showcase product, and create an in-store experience relies on a combination of digital tools and printed materials. After investing in marketing and attracting customers to your store, now is your opportunity to sell products by using visual tools to showcase how you products will enhance their look and improve [...]
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